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Ida AppsIda Apps 

Proctor your competitors, Manage your reputation, Generate critical leads - FREE

Ida Apps for Google Alerts enables you to get news and blogs at Salesforce Account Detail Page seamlessly; therefore, your marketing team can effectively manage your reputation, proctor your competition, monitor your industry, and much more.

Ge it fro Free! http://www.salesforce.com/appexchange/detail_overview.jsp?id=a0330000005kLAbAAM