Hi,
I'd like to develop a connector between the platform our company develops and Salesforce so our customers who are also using Salesforce will need to perform less work.
The main user case: user changes some data on our platform and we'll push it to their salesforce platform/tenant and changes done on their salesforce platform/tenant will be pushed into our platform.

Do I need my app/connector to be published in the AppExchange or can we develop it and have our customers install it using a link/package (or similar method not invlolving the AppExchange)?

Thanks,
David

Hi,
I'd like to develop a connector between the platform our company develops and Salesforce so our customers who are also using Salesforce will need to perform less work.
The main user case: user changes some data on our platform and we'll push it to their salesforce platform/tenant and changes done on their salesforce platform/tenant will be pushed into our platform.

Do I need my app/connector to be published in the AppExchange or can we develop it and have our customers install it using a link/package (or similar method not invlolving the AppExchange)?

Thanks,
David