• ripcurlksm
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We are a small medical startup and use SalesForce to track sales, lead generation, and keep customer contact info up to date. We also have a series of custom fields for each customer to flag what products and markets they are interested in.

 

We do not use SalesForce to send emails to our customers. We use our own email/domain and we get much better results using programs like Outlook and GroupMail to mass send emails to our clients (opt-in and CANN spam compliant).

 

Here is what we currently do:

1) Lets say we have a new "cardiovascular" product to promote, so we go into SalesForce and run a report pulling all email addresses that we have flagged as "cardiovascular" and export it to Excel.

2) We import this "cardiovascular" email list into Outlook/GroupMail and send it out and get a great response.

3) Occasionally we get a reply request to unsubscribe, so we manually go into SalesForce and find that user and uncheck their custom field for "cardiovascular" so we dont email next time. This is the part that is taking too much time, is there a way to automate it?

 

Here is what we'd like to do:

1) When a user gets an unwanted email they click a link in the bottom of the email like "www.mywebsite.com/unsubscribe.php?joe@email.com"

2) It brings them to our site (or sales force) and it shows their email with all of the custom flags they are check as (ex: Cardiovascular, Orthopaedic, Dental, etc." and they can check or uncheck which emails they want to receive.

 

Is this possible?

 

We are a small medical startup and use SalesForce to track sales, lead generation, and keep customer contact info up to date. We also have a series of custom fields for each customer to flag what products and markets they are interested in.

 

We do not use SalesForce to send emails to our customers. We use our own email/domain and we get much better results using programs like Outlook and GroupMail to mass send emails to our clients (opt-in and CANN spam compliant).

 

Here is what we currently do:

1) Lets say we have a new "cardiovascular" product to promote, so we go into SalesForce and run a report pulling all email addresses that we have flagged as "cardiovascular" and export it to Excel.

2) We import this "cardiovascular" email list into Outlook/GroupMail and send it out and get a great response.

3) Occasionally we get a reply request to unsubscribe, so we manually go into SalesForce and find that user and uncheck their custom field for "cardiovascular" so we dont email next time. This is the part that is taking too much time, is there a way to automate it?

 

Here is what we'd like to do:

1) When a user gets an unwanted email they click a link in the bottom of the email like "www.mywebsite.com/unsubscribe.php?joe@email.com"

2) It brings them to our site (or sales force) and it shows their email with all of the custom flags they are check as (ex: Cardiovascular, Orthopaedic, Dental, etc." and they can check or uncheck which emails they want to receive.

 

Is this possible?